Neiman Marcus launches lastcall.com and Last Call Studio

Neiman Marcus officially launched their online outlet today, lastcall.com and also annocued that they will open two Last Call outlet stores named, Last Call Studio in Rockville, Maryland on November 12, 2010 and Paramus, New Jersey on November 19, 2010. Although lastcall.com has been online for well over one month, today is the official launch of the website which will feature highly sought after brands and designers at outlet prices. From Neiman Marcus: "We are pleased to introduce this new multi-channel environment for Last Call. We believe it offers another dimension for our customers and fills a white space in the retail category," said Neiman Marcus Chief Marketing Officer, Wanda Gierhart. Lastcall.com and Last Call Studio by Neiman Marcus will be a destination for savvy shoppers who seek on-trend handbags and designer handbags at discount prices. Lastcall.com will also offer a "Fashion Dash" for registered shoppers who can shop during an allotted time slot for designer items in limited quantity. The "Fashion Dash" will create excitement among shoppers and bring large amounts of shoppers onto the site. With the high price of designer handbags and popular handbag brands, the launch of Last Call by Neiman Marcus online as lastcall.com and in traditional brick and morter form as Last Call Studio, comes as a breath of fresh air for budget-savvy Fashionistas. In order to be a part of the "Fashion Dash" and stay on top of the latest news from Last Call by Neiman Marcus, feel free to visit Last Call on Facebook for the latest product and store updates